1.Ambient Marketing:
Integrates ads into the environment in surprising ways. For example, placing ads on everyday objects or in unexpected places, like a crosswalk painted with a brand logo.
2.Experiential Marketing:
Focuses on live brand experiences that allow people to interact directly with a product or concept, such as pop-up events or product demos in public spaces.
3.Stealth Marketing:
Involves promoting a product subtly without the audience realizing it’s an ad, such as influencers using a product without openly endorsing it.
4.Viral or Buzz Marketing:
Aims to create content that’s so engaging, funny, or shocking that it spreads quickly across social media platforms.
5.Ambush Marketing:
When a brand “ambushes” or capitalizes on a public event to promote itself without official sponsorship. For example, a brand hosting an event outside a major sports game.
6.Street Marketing:
Focuses on using public streets for marketing stunts or artistic displays, including graffiti, street performances, and other spontaneous acts that draw crowds.
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