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  • Social Media Marketing Strategy Process

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    magicforstudio
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    1.Define Goals: Set SMART goals (Specific, Measurable, Attainable, Relevant, Time-bound) for what social media should achieve. 2.Audience Research: Use platform analytics, surveys and market research to understand audience demographics, preferences and behaviors. 3.Select platforms: Focus on platforms where the audience is most active and which align with business goals. 4.Plan content: Develop a content strategy…

  • Challenges of Social Media Marketing

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    magicforstudio
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    1.Algorithm Changes: Platforms often adjust algorithms, affecting organic reach and requiring constant adaptation. 2.High Competition: Saturation on social media requires brands to be increasingly creative to stand out. 3. Time and resource intensive: Effective social media management requires consistent posting, audience engagement, and content planning. 4. Negative feedback: Public forums can attract criticism, and how…

  • Benefits of Social Media Marketing

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    magicforstudio
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    1.Increased brand awareness: Allows businesses to reach a larger audience and introduce themselves in a space where consumers actively spend their time. 2. Customer Engagement: Enables direct communication with consumers, fosters loyalty and helps brands understand consumer preferences. 3.Improved brand loyalty: Regular engagement and high-quality content create a loyal customer base that trusts and advocates…

  • Popular Platforms and Their Uses

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    magicforstudio
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    1.Facebook: Ideal for community building, content sharing, and paid advertising with strong targeting options.Useful for a wide range of industries and demographics. 2.Instagram: Visually oriented, ideal for photo and video content.Popular with younger demographics and suitable for brands in fashion, travel, food and lifestyle. 3.Twitter (X): It is known for its fast-paced nature, which makes…

  • Social Media Marketing and its Key Points

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    magicforstudio
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    Social media marketing (SMM) is the use of social media platforms to connect with audiences, build brand awareness, drive website traffic, and ultimately increase sales. This includes creating and sharing content that aligns with brand goals while engaging with consumers and analyzing results. Given the wide reach of social media channels like Facebook, Instagram, Twitter…

  • Challenges and Risks

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    magicforstudio
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    a. Unexpected results: Guerrilla marketing is often experimental and can yield unexpected results.b. Legal restrictions: Many campaigns, especially in public spaces, may require a permit or risk fines if they disturb public order or violate local laws. c. Negative Backlash: If executed poorly, guerrilla marketing can be perceived as intrusive, offensive, or inappropriate, damaging brand…

  • Advantages of Guerrilla Marketing

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    magicforstudio
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    a. Cost-Efficiency: Allows brands to reach large audiences without extensive advertising costs.b. High engagement: captures audience attention through unique experiences, leading to more memorable interactions. c. Virality Potential: Engages audiences to share experiences, increases reach.Brand Personality: Positions brands as relevant, innovative, and approachable, enhancing brand image.

  • Types of Guerrilla Marketing

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    magicforstudio
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    1.Ambient Marketing: Integrates ads into the environment in surprising ways. For example, placing ads on everyday objects or in unexpected places, like a crosswalk painted with a brand logo. 2.Experiential Marketing: Focuses on live brand experiences that allow people to interact directly with a product or concept, such as pop-up events or product demos in…

  • Guerrilla Marketing different procedure

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    magicforstudio
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    1.Unconventional Locations and Methods: Guerrilla marketing campaigns often take place in public areas, such as streets, parks, subways, or signs. Techniques can include ambient advertising (placing ads in unusual places), flash mobs, street art, and experiential events, which actively involve the public in brand-related activities. 2.Emotional and Personal Connection: Campaigns are designed to evoke an…

  • Guerrilla Marketing its Key Features

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    magicforstudio
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    Guerrilla Marketing is an unconventional, low-cost, and highly creative marketing strategy aimed at promoting products, services, or brands in a memorable, engaging, and unexpected way. Developed and popularized by J. Conrad Levinson in the 1980s, guerrilla marketing focuses on surprise,Imagination rather than big budgets, and grassroots strategy. This approach thrives on originality, using a variety…